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Pretty Green heads to Liam's childhood haunts

MANCHESTER - Rocker Liam Gallagher handpicks favourite hometown locations for Pretty Green fashion shoot - including Sifters record store, The Ritz and Castlefield.
Rock star Liam Gallagher has returned to his favourite childhood haunts in Burnage - as the backdrop for a new fashion campaign for his Pretty Green label.
Oasis and Beady Eye frontman Liam handpicked the locations for the arty shoot, which showcases his rock-n-roll-inspired range of menswear and his trademark parkas.
Models are seen having a kickabout at Cringle Fields, looking at records in the famous Sifters shop, and even posing on the street where Liam and his brother Noel grew up in Burnage.
Liam says the new Autumn/Winter 2014 campaign is about going “back to his roots” as his fashion brand celebrates five years of success in the design world.
And as well as those Burnage backdrops, Liam also selected The Ritz as a favourite city centre music venue, The Eagle Inn in Salford for a traditional boozer, and Castlefied as a nod to Manchester’s industrial heritage.
The singer worked with his design director Pat Salter on the look and feel of the new shoot, which is aiming to show how proud the label is of its British roots, and in particular of Liam’s love for his hometown.
The models are pictured having a kickabout on the streets where Liam grew up, as well as at the Cringle Fields on Errwood Road as well as browsing records at Sifters - the record shop that famously gets a mention in Oasis hit Shakermaker. These locations were used for the more casual items in the range, including the trademark Pretty Green logo t-shirt and bomber jackets.
For the images outside the Ritz, a favourite music venue for Liam where he has played with both Oasis and Beady Eye, the models wear the higher end fashions from Pretty Green’s Black Label, with tailored leather and suede jackets.
There is also more modern tailoring in the shots at The Eagle Inn in Salford, the boozer next door to Blueprint Studios in Salford where Elbow famously record.
Design boss Pat says: “Liam is always involved at every stage with the design process and he was very keen to suggest all the locations on this latest campaign. As well as it being a bit of a journey across Manchester, it’s about places that are special to Liam.”
Liam suggested Sifters record shop, and the design team and models got to meet the legendary Mr Sifter who still runs the traditional shop.
Pat says: “He’s a great guy and had lots of memories of Liam visiting the shop to buy his records. He was really accommodating during the shoot, and I’m sure he’ll be happy as one of the models ended up buying quite a few records after the shoot!”
Campaign images for the Autumn/Winter range will be used in magazines, posters and adverts.
Pretty Green has won huge acclaim since Liam started the label in 2009. The store also has branches in London and Glasgow, and a Japanese outlet launched in 2012.
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Oasisblues copyright © 1994 - 2014

Beady Eye gigography and next tour dates

2000

30 May - Forum, Milan, Italy (the first "Noeless" gig since 1991 when he didn't join Oasis yet)

summer tour without Noel

2003

16 November - Andy Bell unplugged - Debaser, Stockholm, Sweden (bootleg)

2011


3rd & 4th March - Barrowland, Glasgow, Scotland +here and here + bootleg
6th & 7th March - O2 Apollo, Manchester +bootleg 1 +bootleg 2
9th & 10th March - Troxy, London +bootleg 1
13 March - Casino de Paris, Paris, france
14 March - E-Werk, Koln, Germany
16 March - Alcatraz, Milan, Italy +dvd bootleg
18 March - La Riviera, Madrid, Spain +bootleg
19 March - Bikini, Toulouse, france
21 March - Paradiso, Amsterdam, Holland (bootleg)
22 March - Ancienne Belgique, Brussels, Belgium (bootleg)
14 & 15 April - The Olympia Theatre, Dublin, Ireland here a bootleg image
17 April - Ulster Hall, Belfast, Northern Ireland
20 April - O2 Academy, Newcastle (a photo here)
23 April - Centre, Newport (photo and bootleg)
30 May - Grosse Freiheit 36, Hamburg, Germany
+a photo here + win tickets here
8 June - Saschall, Firenze, Italy +my story here +bootleg here +win tickets here
11th June - Papillons de Nuit Festival, Saint Lo, france
12 June - Isle of Wight festival +story here and here +interview here +videos here +interview and bootleg here
25th June - Theater of Living Art, Philadelphia, U.S.A.
30 June - Rock Werchter, Belgium (bootleg)
1 July - Main Square Festival, Arras, france +a photo here
7 July - BBK Live Festival, Bilbao, Spain
9 July - Oxegen Festival, Naas, Ireland
26 August - Reading Festival (win tickets) +videos here +review&video here +bootleg here
3 September - AX Hall, Seoul, South Korea
14 September - Twinkle Rock Festival, Taipei, Taiwan
7 October - Atlantico, Rome, Italy +main bootleg here +another bootleg here
+win the concert here
11 October - Volkshaus, Zurich, Switzerland (postponed)
13 October - Gasometer, Vienna, Austria (postponed)
31 October - Theater Caupolican, Santiago, Chile
2 November - Teatro de Verano Ramon Collazo, Montevideo, Uruguay
3 November - Teatro Colegiales, Buenos Aires, Argentina
4 November - Personal Festival, Buenos Aires, Argentina
5 November - Planeta Terra festival, Sao Paulo, Brazil
12 November - O2 Academy, Sheffield
14 November - O2 Academy, Birmingham
17 November - O2 Academy Brixton, London
2 December - The Warfield, San Francisco, U.S.A.
3 December - Wiltern Theatre, Los Angeles, U.S.A. +another complete review here +win tickets here and here
5 December - First Avenue, Minneapolis, U.S.A.
6 December - The Rave Ballroon, Milwaukee, U.S.A.
9 December - Terminal 5, New York, U.S.A.
10 December - House of Blues, Boston, U.S.A.

2012

new tour

2013

3 June - Abbey Road, London (acoustic) +bootleg here
7 June - McClusky's, Kingston (album launch acoustic gig)



8 November - Olympia Theatre, Dublin, Ireland

2014

Noel Gallagher solo gigography, and Low Lying Turds tour dates

(although his blinded fans say he's a "new solo artist", it's 20 years he's around and already played "solo" gigs previously (the first one in 1994), with the help of other people of course, as the Unplugged 1996, the gig for Tibet, the tour in 2006-2007, London, Milan, Manchester, Moscow, Los Angeles, Toronto, Paris, Australia, etc.)

2010


25 March - Royal Albert Hall - London

2011


28 November - Alcatraz - Milan, Italy + review here +video bootleg here +audio and video bootleg here

2012


lost interest... even Noel got bored of himself

10 April - Auditorio Banamex - Monterrey, Mexico (cancelled)

END OF THE HIGH FLYING BIRDS

2013

fans leave the gig again and ask for Liam again
..... € 10 = £ 8

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